Strengthened Nordic focus on the kitchen and appliance market
Anders has now joined NSI and plays a key role in further developing the partnership between Beko and NSI. With extensive experience in the kitchen and appliance sectors – spanning product management, project management, and sales – Anders has built a strong network of kitchen specialists across the Nordic region. This provides a solid foundation for creating value for both customers and partners.
The partnership between Beko and NSI combines the best of both worlds. Beko is a global supplier with a strong portfolio of renowned brands, while NSI holds a well-established position as a distributor in the Nordic market. Together, we are stronger and better equipped to support customers in the kitchen and construction industries.
We work with an attractive brand portfolio: Beko continues its growth journey in the Nordics as one of Europe’s largest appliance brands, offering excellent value for money. At the same time, we are building on Whirlpool’s strong heritage, Bauknecht’s premium positioning, and LG’s growing range of traditional home appliances, built-in products, and professional appliances.
Moving forward, our focus is on the project market, driven by close collaborations with kitchen specialists and contractors. With competitive pricing, strong product specifications, and exclusive ranges for kitchen retailers, we see exciting growth opportunities in the Nordic market.
Please contact Anders to learn more about projects and opportunities for a strong partnership.
Extremely satisfied with the collaberation with NSI and BEKO, who are flexible. They are quick to provide quotes and QA (quality assurance) documentation, allowing us to forward these and move forward with the project. They show focus and a willingnes to adjust schedules – even thoug this can be challenging on a week-to-week basis..
Pia Lykke
Commercial Consultant | HTH Commercial Center, Aarhus

